Over 15 million British people live overseas.
They are amongst the wealthiest consumers in the world and
together with the domestic population offer a tremendous market
opportunity. The Thomas Green's franshise can be extended
to meet the needs of the three very different customer segments:
professional expats, "leisure" expats and the local
non-British community and adapted to address the local conditions.
Whatever
your choice, the pieces of the jigsaw are built around the
cornerstone of selling Britain abroad. You can build your
own product mix from:
- Over 15,000 ambient, chilled and frozen leading
food product brands typically sold in all major UK supermarkets
- Many non food brands including toys, magazines,
stationery and seasonal products
The size of your store will vary, but the basic concept
is modelled between 150 and 300 sq metres and will be driven
by location, capital available and brands chosen.
Additional concepts include the Thomas Green's "shop within
a shop", in conjunction with our category management service.
In this way, local supermarkets can incorporate a ready to
go UK section, with little additional management effort.
Formats vary widely, and can be brought together in any combination:
|
Facts:
Over 15 million British people live overseas. They are amongst
the wealthiest consumers in the world and their needs are
largely unmet.
Case
Study :
Turning
a dream into a business plan
Amanda Dunn had lived in
the Hague for a number of years and was keenly aware of
the business opportunity in bringing food to the British
community...
Read
more >>>
 |